
“Tagmarshal provides us with a bird’s-eye view of our operations, helping us to manage field flow and to allocate resources effectively, based on data.”


“The geofencing works phenomenally and we really like that Tagmarshal’s system doesn’t shut the carts down, which is a much more effective way of doing things.”


“We consider ourselves a living laboratory and we’re continually trying to improve. As a result, Tagmarshal is a great catalyst for us to understand what we’re putting in place, providing quantitative analysis of what is working and why it’s working.”


“Our customers love it and our staff love it. The messages we send early in the round set the tone and make sure everybody is on the same page with pace.”


“The ability to really hone in and be proactive before things get out of control has paid huge dividends for us, having those guests come back again.”


“I remember when we used to send staff out and tell them to figure out what’s happening. With Tagmarshal, we already know.”


“We really enjoy Tagmarshal’s analytics and data, which help us make educated decisions about how we need to operate our golf course.”


“We used to work out our hole-by-hole times by instinct. Now we have the data to drill down into each part of the hole – tee, fairway and green – and tweak accordingly.”


“We had two ranger shifts daily, which is a lot of free rounds to give away. Now we have total visibility at a glance and we know exactly where to focus our efforts.”


Players can be emotional, but so can staff. When you have a strategy in place that relies on data, it de-escalates any issues from both perspectives.


“When people are playing 4-hour rounds, that is not by chance. It’s because their time is important to us and we have invested in this technology.”


“We have increased our monthly membership fee and people are happy to pay. The cart screens make for a better player experience.”


“We believe so deeply in the 2Way screens and the way it allows us to interact with the golfer. It appeals to their goodwill and gets great results.”


“We have reduced our labor expense on the golf course, increased our round capacity, and realized many operational efficiencies utilizing Tagmarshal.”

Bordered by beautiful native Florida wetlands and marshlands, Serenoa is unlike your typical Sarasota course.
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