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WEBINAR

GCMA Webinar: The Importance of Data to Member Satisfaction

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THE IMPORTANCE OF DATA TO A SUCCESSFUL GOLF COURSE OPERATION, WHY THE PLAYER EXPERIENCE FACTOR IS ALL IMPORTANT IN GOLF AND PLAYABILITY TIPS.

Join the team from Golf Course Managers Association and Bodo Sieber, CEO, and Co-founder of Tagmarshal, a pioneer in golf course intelligence, who shares thought-provoking ideas from the world’s top operators on how to think differently about service and the player, member and guest experience to empower a major competitive advantage.

Learn from some of the industry’s top and innovative golf course operators and, of course, from tracking over 900 million data points.

TOPIC:

10 player experience game-changers for successful golf operations

GUEST SPEAKER:

Bodo Sieber

CEO, and Co-founder

Tagmarshal

What you will learn:

  • Why the player experience factor is all important in golf
  • What walking in your customer’s shoes can teach you
  • Think like king customer – because the power is yours
  • Any playing tips? Why ‘hit the ball straight’ really isn’t enough
  • The importance of data to a successful golf course operation
  • Playability – ways your course can turn on the charm
  • Turn marshals, starters and assistants into service managers
  • Course experts – expectations of tomorrow’s caddies
  • Case studies from leading golf course operators
  • Insights and practical takeaways to apply at your operation

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Meet the presenter:

BODO SIEBER

CEO, AND CO-FOUNDER OF TAGMARSHAL

Bodo Sieber is the CEO of golf course optimization and pace of play management system Tagmarshal.

An experienced solutions architect for software systems focusing on business intelligence, GIS and process optimization, he has been recognized for innovation in golf and has spoken at Golf Business Tech Con, as well as being quoted in Forbes, Golf Digest, USA Today, Compleat Golfer, Golf Inc and PGA Magazine among others.

Having collected over 1 billion data points, by tracking over 25 million rounds of golf, Tagmarshal adds value to more than 35 of the Top 100 US courses and over 500 leading courses, including many $30 to $50 green fee courses.

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