Don’t miss out on this exciting webinar, register now to find out how Erin Hills achieves success through on-course optimization.  Join our Expert Guest, Jim Lombardo, Head Golf Professional at Erin Hills, hosts of the 2017 US Open Championships.

Jim will  be sharing his insights into how optimization both improves the player experience and creates operational efficiencygenerating significant additional revenue for Erin Hills. Jim will be in conversation with Bodo Sieber, CEO, Tagmarshal.

Topic: How Erin Hills and others achieve success by optimizing the player experience, efficiency and revenue.

  • Date: Wednesday, 27 January 2021
  • Time: 12PM EST
  • Expert Guest: Jim Lombardo, Head Golf Professional, Erin Hills

What you’ll learn:

  1. What the key Player Experience factors are, based on research.
  2. How Erin Hills is optimizing the player experience.
  3. Why operational efficiency is key to Erin Hills’ success and how they are achieving this.
  4. How this impacts their bottom line.



Bodo Sieber, CEO, and Co-founder of Tagmarshal.

Bodo Sieber is the CEO of golf course optimization and pace of play management system Tagmarshal.

An experienced solutions architect for software systems focusing on business intelligence, GIS and process optimization, he has been recognized for innovation in golf and has spoken at Golf Business Tech Con, as well as being quoted in Forbes, Golf Digest, USA Today, Compleat Golfer and PGA Magazine among others.

Having collected over 1 billion data-points, by tracking over 12 million rounds of golf, Tagmarshal adds value to more than 30 of the top 100 US courses partner with Tagmarshal including over 300 leading courses globally. 

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