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TAGMARSHAL SYSTEM HELPS IMPROVE PACE OF PLAY AT CARNOUSTIE

TAGMARSHAL SYSTEM HELPS IMPROVE PACE OF PLAY AT CARNOUSTIE

Tagmarshal, the pace-of-play management system used at marquee courses such as Erin Hills, Whistling Straits, Valhalla, Kiawah and Ballybunion, helped Carnoustie – host of the 2018 British Open – improve the number of its rounds that are on pace by 70%.

After implementing Tagmarshal, Carnoustie’s average round time improved by almost 16 minutes for the months of August and September.

The innovative Tagmarshal system uses small GPS tags pinned to bags and carts to track group movement and identify possible bottlenecks or other pressure points on the course before they surface. Erin Hills was Tagmarshal’s first customer and generated $115,000 in return on investment through an uptick in tee times.

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ABOUT TAGMARSHAL

Tagmarshal, the market leader in on-course optimization technology, provides courses with full, real-time operational oversight and reporting, giving golf operators the tools to manage pace and flow of play effectively, resulting in enhanced player experiences, increased efficiency through automation, and additional revenue generation.

Tagmarshal’s technology has collected over 1 billion data points from more than 50 million rounds of golf and has relationships with in excess of 500 partners, including Hazeltine, Whistling Straits, Baltusrol, Fieldstone, Bandon Dunes, Serenoa and Erin Hills.

Tagmarshal partners with several golf management groups, private, daily fee, public and resort courses, including 35 of the Top 100 US courses, as well as many $30-$50 green fee courses, which are seeing excellent results using the system.

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