The NGCOA’s Golf Business Podcast with Charlie Birney

The Golf Business podcast, hosted by Charlie Birney, is brought to you by the National Golf Course Owners Association (NGCOA), the leading voice for today’s owners and operators, providing education, professional and meaningful networking, and advocacy for advancing their business interests.

The NGCOA invites CEO, Bodo Sieber, and GM, Joey Walters, on the show to discuss how the golf course optimisation platform is paving the way for golf operators to boost efficiencies that come with the use of technology, as well as help them realise the material opportunity to add additional capacity, which is in high demand for golf courses.

This is what Sieber had to say:

“We are solving traffic problems on the golf course. Our system tracks movement  data and calculates using algorithms to determine where the traffic issues are on the course ahead of the time. The system does it every second of every day with single groups all the time  and presents the data in a way that’s super easy to understand .”

Listen to the podcast below (23 minutes):

Visit or email to book a live demo or to learn more.

Listen to the original podcast here.


Tagmarshal, the market leader in on-course optimization technology, provides courses with full, real-time operational oversight and reporting, giving golf operators the tools to manage pace and flow of play effectively, resulting in enhanced player experiences, increased efficiency through automation, and additional revenue generation.

Tagmarshal’s technology has collected over 1 billion data points from more than 50 million rounds of golf and has relationships with in excess of 500 partners, including Hazeltine, Whistling Straits, Baltusrol, Fieldstone, Bandon Dunes, Serenoa and Erin Hills.

Tagmarshal partners with several golf management groups, private, daily fee, public and resort courses, including 35 of the Top 100 US courses, as well as many $30-$50 green fee courses, which are seeing excellent results using the system.