Understand your Course’s Behavior with Golf Management Software Heatmap

Tagmarshal’s golf management software, utilization heatmap, tool is a graphical representation of the golf courses data, in real-time, to give courses an in-depth understanding of the golfers behavior on the course.

This feature assists courses in making better decisions on course set-up, wear patterns, maintenance and cart path policing.

Utilized by superintendents and management, the heatmap is a great way to monitor the activity on your course over a period of days, or just follow up on where your players spending time throughout the day.

Staff and management can see all collected geolocation data by carts and or walkers that the Tagmarshal’s golf management software has tracked.

The map allows for detail zooming in and out of areas for instance down to green or fairway level and visualizes usage hotspots.

This visualization helps course managers and superintendents get a better picture on course usage and allows them to check against assumptions on common paths and stop zones which informs decisions and planning around maintenance and wear patterns.

With the data collected trends can be identified where you can see players tend to move around the course, allowing greenkeepers to reduce irrigation, reduce fertilizer spend and manage maintenance in line with actual course usage, significantly saving costs.

Utilization heatmaps also works well together with Tagmarshal’s Geofencing module and assists in policing cart paths as well as improving and checking on signage requirements.

Essentially, this golf management software solution serves as a key component for golf courses in improving profitability, enhancing effectiveness and significantly reducing operational costs, all while providing a memorable playing experience.

About Tagmarshal

Tagmarshal is a golf course intelligence and pace-of-play management solution that turns pace into an asset. The system uses small “tags” clipped onto golf bags or installed on carts which transmit geolocation data. Industry-leading algorithms identify risk groups with accurate, objective support to alleviate pace challenges before they arise. Public, private and resort courses using Tagmarshal realize substantial returns on investments through improved on-course experiences achieved with less staff as well as increases in daily rounds. Impactful and easy-to-use data analytics, weather data integration and geo-fencing complete the offering.