Key pace of play management measures and goal-setting metrics at Tagmarshal courses: The pace distribution module
Tagmarshal’s Pace Distribution module gives operators a deeper understanding of a golf course’s actual pace and field flow, going beyond just tracking the average round time. It is a key success measure and goal-setting metric for the pace of play management software.
With millions of data points collected through the golf course intelligence system, more trends have developed that operators find extremely valuable.
One pattern that emerges is to compare “Average round time vs Goal time” is not necessarily a measure of the real pace and the actual on-course experience.
For example, a Tagmarshal partner course has a 4hr goal time and their average play time in a busy March was 4.03h – all was going well one might assume.
A closer look at the pace distribution, as well as morning and afternoon split revealved that 68% of their play was in fact slow. 32% of total play was between 15 and 45 minutes slow.
Based on this data there is a material opportunity for improvement: Out of 1200 rounds played, 800 could have been quicker and a better experience for their members and guests.
With the help of Tagmarshal’s pace of play management tool the course devised an actionable strategy, to make a good golf experience even better, by providing accurate, non-confrontational player assistance, data-driven performance measures and more consistent, faster round times.
The pace distribution module ranks the pace of playing groups by their time over goal time, segmented into 10 minute intervals, ie. 20min slower, 30min slower etc. This feature offers a material opportunity to improve the player experience and allows for constructive goal setting, such as reducing play over 40min slow from 6% to 0%.
As a result of increased awareness and improved pace of play management the number of slow rounds, particularly those 1o minutes or more slow, can be reduced materially.
The module works retrospectively, meaning course management can track and compare past Pace Distribution.
“This pace or experience distribution is one of the metrics we look at when it comes to on-course data and management. The principle split is actionable real time data on the left and relevant planning and performance analytics data on the right. This empowers courses and teams to work smarter and continuously improve. Excellence is a journey, as they say,” added Rob Seiderer – Tagmarshal Product specialist.
Client success is of highest priority at Tagmarshal. As a result, empowering the course operators to effectively implement their pace of play policy, using the system, assisting in reducing playtime becomes critical. Not only will it create memorable player experiences, it provides an opportunity to add additional tee times for extra capacity, ensuring additional revenue.
Tagmarshal is a golf course intelligence and pace-of-play management solution that turns pace into an asset. The system uses small “tags” clipped onto golf bags or installed on carts which transmit geolocation data. Industry-leading algorithms identify risk groups with accurate, objective support to alleviate pace challenges before they arise. Public, private and resort courses using Tagmarshal realize substantial returns on investments through improved on-course experiences achieved with less staff as well as increases in daily rounds. Impactful and easy-to-use data analytics, weather data integration and geo-fencing complete the offering.