Quick 9: Brian Helmuth, Manager of Golf Operations – Tierra Rejada Golf Club

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Playing more than 7,000 feet from the back tees, Tierra Rejada is nestled in the foothills of eastern Ventura County in Southern California.

Since opening in 1999, this par 72 masterpiece of playability and scenic beauty consistently ranks among the state’s top courses. It offers a true test for golfers of all skill levels.

We spoke with Brian Helmuth, Tierra Rejada’s Manager of Golf Operations, to learn more about his role at the club and how technology is being used to optimize operations.

How would you describe your morning routine to kickstart your day?

My morning routine is to open Tagmarshal and check the current pace. If I see our pace from the day before was abnormal from the report generated, I check the delayer groups.

Has golf always been your first love?


Tell us about your role at Tierra Rejada Golf Club. Why is it important?

Manager of Golf Operations. I work directly with customers and our marshals. I also provide relief to Kris (Dennis, GM) and Jacob (Chandler, Assistant GM) and am more hands-on with guest interactions.

Why has your course decided to invest in Tagmarshal?

The GPS is a big plus for a tough course like ours.

Since implementing Tagmarshal, how have your golfers responded to the on-course experience?


Describe Tagmarshal in three words.

Smart, effective, accurate.

What is your dream golf destination? Why?

Augusta. To play a round at Augusta National – for obvious reasons.

Your best golf moment?

Albatross on a par 5 (6 other hole-in-ones…not to brag).

If you could be a caddie on Tour, whose caddie would you like to be and why?

Rickie Fowler. I grew up competing against him and he is from my rival high school.


Tagmarshal, the market leader in on-course optimization technology, provides courses with full, real-time operational oversight and reporting, giving golf operators the tools to manage pace and flow of play effectively, resulting in enhanced player experiences, increased efficiency through automation, and additional revenue generation.

Tagmarshal’s technology has collected over 1 billion data points from more than 50 million rounds of golf and has relationships with in excess of 500 partners, including Hazeltine, Whistling Straits, Baltusrol, Fieldstone, Bandon Dunes, Serenoa and Erin Hills.

Tagmarshal partners with several golf management groups, private, daily fee, public and resort courses, including 35 of the Top 100 US courses, as well as many $30-$50 green fee courses, which are seeing excellent results using the system.